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#FridaysForFuture - 20th September 2019

Greta Thunberg is a Swedish environmental activist. In August 2018, at the age of 15 she took time off school to demonstrate in front of the Swedish parliament, calling for stronger climate protection. The movement she founded, Fridays for Future, refers to how she strikes every Friday to protest the lack of effective climate legislation on a governmental level.

Thanks to Greta, students throughout Europe have engaged with the protest and this is becoming a global movement. On Friday 20th  & 27th September 2019, it is anticipated that huge numbers of school children in over 150 countries will join the protest and there is an international call for everyone with a social conscience to show their solidarity.    

#FridaysForFuture

Unfortunately, it is not practical for the staff of Submarine to go on strike for the day although we will mark the event symbolically at 11.00am by leaving our desks.  Beyond this, Submarine actively promote an environmental policy within the office.  We have reduced our carbon footprint on several fronts - by replacing coffee pods in favour of grounds, installing recycling boxes for waste, rejecting plastic goods and packaging wherever we can, and installing efficient electric heaters for the Winter months.  On the travel front, none of our staff use a personal motor vehicle for their journey to and from work.

Submarine - Environment

Join us in support of the environment and our beautiful island of Guernsey.

Links

Greta Thunberg:  https://www.facebook.com/gretathunbergsweden/
Twitter:  https://twitter.com/hashtag/FridaysForFuture
Facebook:  https://www.facebook.com/FridaysForFutureInternational
Instagram:  https://www.instagram.com/fridaysforfuture/
Extinction Rebellion Group Guernsey: 
https://www.facebook.com/extinctionrebelliongsy/

 

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About the author

Paul Brown

Paul Brown

Paul is a creative professional who gained his BA Hons degree in graphic design & multi-media at Bradford University in England after studying fine art under Hockney alumni, Grant Devine. During his second year, he was instrumental in the formation and early success of the university design agency After Hours and was recruited in principle prior during his third year by an independent broadcast agency which provided early exposure to international projects including creative for Music Television (MTV), Sedco Forex (Oil multi-national) and British Airways. 

An early career in television and an interest in technology led him to combine graphic design with digital media including video and animation which he applied to touch-screen kiosk applications for Zanussi and Polygram in the 1990's. This led to work with interactive CD and DVD, including a ground breaking international product in 1997, The Great Highland Bagpipes working with Scottish Heritage and the Glasgow Piping Centre.

In 1998, he developed the North of England's first desktop digital video edit suite working directly with Apple (hardware/OS) and AVID (edit software). In 2000, his web based data application for UK social housing (which utilised kiosks for outreach communities) won 5 national technical awards including 'Best Use of Technology'. It was subsequently adopted by several UK local authorities and commended by Deputy Prime Minister, John Prescott. 

Between 1999 and 2010 Paul launched and developed the successful Northern creative agency Bluemoon providing creative solutions for a wide range of national and international clients including Tesco, M&S, Puma, Scotdisc, RBS, Sulzer and Hesco Bastion. The implementation of cutting edge broadband with a dedicated web server and an early adoption of Apple Mac computing, positioned the Yorkshire based agency well for 'digital change' projects. 

Success came initially with the Foxes Biscuits international marketing team, transitioning traditional photography / dark room / transparencies to a fully digital system. A product could be in the studio, dressed and shot by 11 am. Approved (remotely) and circulating across Europe by the early afternoon. The system removed duplication, reduced cost and time significantly and provided the team with far greater control of brand assets and the latest approved images.

In addition to his work as a professional designer, Paul has led international brand, marketing and communication teams including 5 years in offshore HNW finance at Carey Group managing PR and comm's output for 9 offices across Europe. Paul successfully directed the digital transition programme which delivered significant organisational benefits including cost reduction.  In 2015, after re-structuring the marketing function, developing the international website and delivering the group intranet, he successfully re-launched the brand. 

An appointment as Global Brand & Marketing Director for Insight Vacations followed in 2016 when he directed the launch of Luxury Gold as a stand alone premium 5 star tour brand.  Paul worked closely with the Canada based digital team developing the group website and Salesforce CRM. During the 2016 Paris terrorist attacks, he led the IV crisis management team from Guernsey working with Brett Tolman, Chief Executive of parent group The Travel Corporation.  TTC includes Red Carnation Hotels and Contiki, a mobile centric brand targeting the under 30's through largely digital communications.

In 2016 Paul was invited to join Submarine as lead creative, marketing and client executive - a return to the sharp end of digital communications, social media, web application development and SEO which brought his skills back onto the forward edge. 

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