Paul is a senior creative and marketing professional, practising internationally for over two decades across a wide range of sectors including finance, tourism, engineering, music & entertainment, oil and food. His design work has been deployed in the USA, Canada, UK, Germany, Czechoslovakia, Switzerland, Luxembourg, Monaco and the Channel Islands.
He has worked with a number of premium clients and multi-nationals including Northern Foods PLC, Royal Bank of Scotland, The Royal Scots Dragoon Guards, Puma, Hesco Bastion, Allergan, Sulzer, Sedco Forex, Carey Olsen and British Airways.
During the last 3 years, Paul has driven a number of premium digital marketing initiatives integrating new website designs with advanced content management tools, video, photography, SEO, paid advertising and social media. These include Channel island Ceramics, Kings Premium Health Club, Collenette Jones and Submarine.
Full Bio - (folio samples and links)
Kings websites launched
Working with Submarine, Kings have launched two mobile friendly websites in support of Kings Health Club and Marina Health and Leisure, their premium offering on the island of Guernsey.
With insight confirmed through analytics, Submarine have designed and developed two new websites working with King's executive team led by senior marketing executive, Roisin Gauson. Both websites target the growing phone and tablet use of their customers and are optimised for mobile deployment. Submarine worked with Kings's UK based technology partner BrightLime who are providing extended services including the membership and booking engine, which are also accessible through mobile app.
Both websites include the wow factor of a full screen video on the home page which visualise the premium Kings membership offer and facilities. The videos were produced on island and through clever use of tech, begin to play within one second of access (on a standard network connection).
The project is a great example of close collaboration and Submarine commend Kings on their determination to invest in technology in order to address changing demand and improve their member experience. With a clear focus on requirement, excellent planning and energy on all sides, the project was brought home within 3 months.
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Submarine are a technical and creative solutions provider based on the island of Guernsey near the French coast. Our field of operation is generally the Channel Islands although we do service clients with wider operations within Europe.